Technology Adoption Curve
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Book Review and Summary: Inside the Tornado
Crossing the Chasm was just the beginning. We must now find our way through the rest of the technology adoption curve. The first challenge we face when we go beyond the Chasm is the Bowling Alley. In the bowling alley, you have a proven product and thus you are ‘for real’. However, you are yet Read more
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Book Review: Crossing the Chasm
A recurring theme in many courses at MIT, is the Technology Adoption Curve. I first saw the curve in ‘Crossing the Chasm’, a book by Geoffrey Moore, I bought and read about a decade ago. Today, I pulled out this work almost impulsively and began to absorb its theme. The differentiating factor between the Moore’s Read more
Bay Area Bloke 